WHAT IS A CUSTOMER?
By Big Daddy
I called a place the other day to find out about some packing supplies. The phone system told me that they get a high volume of calls and their associates were all busy handling other calls. I waited for about 10 minutes and when I was given the chance to leave a voice mail I told them that obviously they had more business than they could handle and they certainly didn't need mine! And, I hung up with out leaving a name or number. If they are too busy to take my call as a potential customer then they are too busy to handle my account if I should become a customer.

I tried for e-mail support on a product that I bought. I got a response that since they get a very high number of support requests (which tells me that they have a bad product that needs so much support) that they have devised this special form for me to make my requests on. Or, jump through all of these hoops and see if you can get through to support!)
Obviously they don't have enough people working for them. Obviously, they have a product that is a mess and needs some work.
I then got an RMA! I don't need those headaches!

Why have so many businesses lost sight of the function of the customer? Why are customers considered expendable in todays marketplace? Does anyone even know the function of a customer anymore?

I can tell you that customers here are NOT expendable! Each one of our customers is a valuable asset here. Each customer is an individual, a person. If you e-mail us for support you will definitely get an answer within 24 hours (unless we have been bombed!), usually within a couple of hours and frequently within minutes - and, sometimes in the middle of the night! We know very well what the function of a customer is. A customer is what makes our business run. Without customers we won't have a business.

If there is something about your order process (from start to finish - delivery in your room) that you are unhappy about, I want to know about it! We have surveys to help you rate us and to let us know what we are doing wrong, what we are doing right. It's only when we know what is wrong that we can make improvements. And, there is also plain old e-mail to let us know what's right and what's wrong.

You don't want me as a customer of yours. I am picky and I want things done right! My expectations are high.
But, on the other hand, I will treat you as I want to be treated. I want you to be just as satisfied with your purchase from us as I would want to be if I were a customer here.

I intend that you will have the best Customer Service that we are capable of giving you!

Questions? Comments? Worries? Stupid Questions? Just ask us! Customer Service